What do you want to achieve and what are your goals along the way?  The objectives are aspirational and long-term whereas goals are concrete and short-term.  An example objective is that you want to build a business that helps 1 billion people around the world become business thinkers that are able to run their own lives as businesses.  A goal is an intermediate short-term milestone that is generally measured easily.  In our example, if the goal is to have 10,000 people register on our website this month, I can measure our progress against our goal by counting the number of new registrations on businessthinking.com.

The Secret to Setting A Successful Goal

So how do we take a less-successful business goal and transform it into a more successful one? We just have to fill in three blanks: 1. Here is what I am trying to change (or: Here is what I keep doing instead of the thing I want to do): 2. What supports what’s currently happening? 3. Here’s how I can expand the description of my goal to address these things:

How To Use The 80/20 Rule For Goal Setting

The 80/20 rule is also called the “Pareto Principle” named after it’s founder, the Italian economist Vilfredo Pareto from 1895. He noticed that people in society seemed to divide naturally into what he called the “vital few,” or the top 20 percent in terms of money and influence, and the “trivial many,” or the bottom 80 percent. Later, he discovered that virtually all economic activity was subject to this principle, in that 80 percent of the wealth of Italy during that time was controlled by 20 percent of the population. We can take Pareto’s 80/20 rule and apply it to almost any situation.

Go it Alone

This website has every chapter of Bruce's book available for free - Entrepreneur Bruce Judson explains that the conventional wisdom about starting your own business is stunningly wrong. Using the leverage of technology -- e-mail, the World Wide Web, and the remarkable array of off-the-shelf business services now available -- it is dramatically easier to start your own business. Magnified by these new services, it is also possible to create, for the first time, a highly focused business.

7 Reasons Why Most Entrepreneurs Fail in Business

Entrepreneurship is a way of life that offers unlimited possibilities to those who truly believe in it and live by it. But at the same time, entrepreneurship is a way of life that can totally alter the course of your life if misunderstood.